Bitter Kola Studio.

The context

Bitter Kola Studio is a creative studio based in Douala, Cameroon. The placement involved working directly with client briefs to develop brand strategies and visual identity systems — from initial research and positioning through to final brand guidelines and deliverables. The studio environment pushed for rigorous brand thinking, not just making things look good, but understanding why design decisions work for a specific audience and market.

My contribution

1. 01

   Developed comprehensive brand strategies for client projects — conducting market research and competitor analysis to define clear brand positioning before any visual work began.

2. 02

   Designed complete visual identity systems including logo design, colour palettes, typography, and brand guidelines — delivering cohesive brand packages ready for application across print and digital touchpoints.

3. 03

   Collaborated directly with studio leads and clients to align creative direction with business goals — translating client briefs into structured brand strategies and finished design deliverables.

Tools of the trade

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